Administrative & Tourism Services Assistant

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REPORTS TO: Executive Director - Nash County Travel & Tourism

HOURS: Monday-Friday, 8:00 AM - 5:00 PM. Some evenings and rotating Saturdays are required. The person scheduled for Saturday will take the following Monday off.

SUMMARY OF POSITION

This position serves as a vital team member and the first point of contact for visitors, newcomers, tour groups, and tourism partners. The Administrative & Tourism Services Assistant supports the Executive Director by performing a wide range of responsibilities, including office management, visitor relations, marketing support, and tourism coordination. Duties involve regular interaction with the public, community partners, hoteliers, meeting planners, and the media.

The ideal candidate is creative, customer-service oriented, highly organized, and has strong communication and multitasking skills. A knowledge of Nash County and the Rocky Mount area is essential, as is a passion for supporting local tourism and enhancing the visitor experience.

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Serve as the front-line contact for walk-in visitors, phone inquiries, and general tourism questions

Assist with developing and implementing marketing, sales, and event strategies aligned with the goals of Nash County Travel & Tourism

Maintain the organization’s visitor showroom, printed materials, displays, and restrooms to ensure a welcoming and professional appearance

Prepare gift bags and welcome materials for trade shows, conferences, tournaments, and group events

Support planning and execution of bid proposals for events and sports tournaments in coordination with local venues, hoteliers, and stakeholders

Establish and maintain strong relationships with restaurants, hotels, local attractions, and other tourism partners

Assist in preparing reports, presentations, and meeting materials for internal and external use

Help author or edit press releases, articles, and social media content as needed

Track visitor inquiries and partner communications in the CRM system for accurate reporting

Lead visitor and client service support during group and sports events to ensure an excellent experience

Provide assistance with general office functions including data entry, mailings, ordering supplies, filing, and document organization

Monitor and respond to the general email inbox and main phone line

Maintain accurate inventory of tourism brochures and printed materials

Other duties as assigned by the Executive Director to support the mission of the organization and overall team success

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Strong knowledge of Nash County and the Rocky Mount area

Proficient in Microsoft Office (Word, PowerPoint, Excel); comfortable with CRM platforms

Excellent verbal and written communication skills

Friendly and confident when interacting with the public

Ability to build and maintain professional relationships with new and existing tourism partners

Skilled in organizing tasks, managing time, and balancing multiple responsibilities

Familiarity with basic social media tools or graphic design software (e.g., Canva) is a plus

Adaptable and positive in fast-paced or event-driven environments

PHYSICAL REQUIREMENTS

Occasional bending, squatting, kneeling, reaching, and lifting up to 50 lbs. (e.g., boxes of brochures, event materials)

Ability to climb stairs while carrying materials up to 50 lbs.

Ability to sit or stand for long periods

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Valid driver’s license and access to a personal vehicle required

A background check and negative drug test are required prior to employment.

EDUCATION & EXPERIENCE

Previous experience at a Destination Marketing Organization (DMO) strongly preferred

Bachelor’s degree in tourism, hospitality, marketing, or related field preferred

Minimum of three years’ experience in tourism, sales, hospitality, or marketing required