Sr. Brand Manager, Driver Experience, Brand Engagement

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The Amazon Delivery Service Partner (DSP) organization is looking for a Sr. Brand Manager to collaborate with partner teams to formulate strategic insights, establish brand standards, develop a holistic content strategy, and execute qualified marketing activations. To be successful in this role you will need to be able to influence and work with leaders across multiple organizations to apply these brand standards within the context of communications, uniforms, fleet design, and app configuration. You will need to demonstrate many of the Amazon Leadership Principles, including Customer Obsession, Ownership, Dive Deep, Learn & Be Curious, Invent & Simplify, Earn Trust, Think Big, and Deliver Results.

Key job responsibilities

• Deep dive perception gaps and formulate insights and action plans
  
• Establish a north star vision for initiative launches
  
• Create a holistic content strategy to transform perception through marketing and advertising campaigns
  
• Build a qualification mechanism to validate content prior to driving broad-based awareness
  
• Deliver tools, mechanisms and solutions to help DSPs build equity within their teams
  

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• 6+ years of professional non-internship marketing experience
  
• 7+ years of developing and managing acquisition marketing or channel programs experience
  
• Experience using data and metrics to drive improvements
  
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
  
• Experience building, executing and scaling cross-functional marketing programs
  
• Experience developing and executing campaigns across a multitude of timezones and languages
  

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• Experience driving direction and alignment with large cross-functional teams and agency partners
  
• Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
  

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $106,400/year in our lowest geographic market up to $185,000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.