Social Media Specialist

We are seeking a creative and results-driven Social Media Specialist to join our dynamic team. The ideal candidate will be responsible for developing and implementing effective social media strategies that enhance our online presence and engage our target audience. This role requires a strong understanding of e-commerce, advertising, and social media trends, as well as proficiency in various digital tools and platforms.

• Develop and execute social media marketing strategies to increase brand awareness and drive traffic to our website.
  
• Create, curate, and manage published content across various social media platforms including Facebook, Instagram, Twitter, and LinkedIn.
  
• Monitor social media channels for engagement opportunities and respond to comments and messages in a timely manner.
  
• Utilize social listening tools to analyze audience behavior and sentiment, adjusting strategies accordingly.
  
• Collaborate with the marketing team to align social media campaigns with overall marketing objectives.
  
• Design visually appealing graphics and videos using Adobe Creative Suite for promotional content.
  
• Conduct photography sessions for product showcases and promotional materials.
  
• Analyze performance metrics using tools like Hootsuite to track engagement and growth, providing regular reports on campaign effectiveness.
  
• Build and maintain relationships with influencers and brand advocates to enhance outreach efforts.
  

• Proven experience in social media management or digital marketing, preferably within an e-commerce environment.
  
• Strong knowledge of advertising techniques across various platforms.
  
• Proficiency in Adobe Creative Suite, including Photoshop and Premiere Pro for content creation.
  
• Familiarity with video editing software is a plus.
  
• Experience with relationship management to foster partnerships with influencers or brands is desirable.
  
• Excellent communication skills with the ability to engage diverse audiences effectively.
  
• A passion for staying updated on the latest trends in social media, technology, and consumer behavior.
  

Join us as we continue to grow our brand's online presence while engaging with our community through innovative content!

Job Type: Part-time

Pay: $16.00 - $20.00 per hour

Expected hours: 5 - 10 per week

Work Location: Hybrid remote in Pleasant Grove, UT 84062