Location: Austin, United States of America
Thales people architect identity management and data protection solutions at the heart of digital security. Business and governments rely on us to bring trust to the billons of digital interactions they have with people. Our technologies and services help banks exchange funds, people cross borders, energy become smarter and much more. More than 30,000 organizations already rely on us to verify the identities of people and things, grant access to digital services, analyze vast quantities of information and encrypt data to make the connected world more secure.
Thales is looking for a
Product Marketing Manager who is responsible for defining and developing product positioning and go-to-market plans in alignment with the overall product strategy.In this role, you will work closely with Product Management and the broader marketing organization to support product launches, product lifecycle communications, sales and partner enablement, and integrated marketing campaigns.
A key part of this role is the ability to understand technically complex products and translate features into clear, compelling business value and use case-driven messaging.
Develop clear, differentiated positioning and messaging for assigned products that communicates business value to various personas, including both technical and non-technical stakeholders.
Plan and execute product launches in coordination with Product Management, Partner Marketing, Marketing Campaigns, and Sales Enablement. Contribute to launch communications, campaign alignment, and internal readiness.
Develop and maintain a wide range of marketing and enablement content, including:
+ Solution briefs and whitepapers
+ Presentations
+ Sales tools and product datasheets
+ Infographics, demos and videos
+ Web content and CTAs
+ Blog posts, social media and press release copy
+ Webinar and speaking engagement materials
+ Thought leadership and compliance-related assets
Work with Sales Enablement, Partner and Channel teams to develop content and tools that communicate value propositions, support sales conversations, and facilitate upsell/cross-sell motions.
Contribute to broader initiatives that span multiple products and areas of interest.
Maintain and update relevant product pages on the company website, including messaging, calls to action, and content alignment with campaigns and lead generation activities.
Conduct ongoing analysis of customer needs, market trends, and competitor offerings to inform positioning, messaging, and enablement.
Work closely with:
+
Product Management to align on roadmap, value propositions, and launch priorities.+
Cross functional marketing teams, including Demand-Gen, Creative Services, Regional Field and Channel Marketing, Partner Marketing and Business Development to ensure alignment across all go-to-market activities.+
Sales and Channel Enablement to support field teams with relevant sales tools and messaging.Say HI and learn more about working at Thales
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This position will require successfully completing a post-offer background check. Qualified candidates with [a] criminal history will be considered and are not automatically disqualified, consistent with federal law, state law, and local ordinances.
We are an equal opportunity employer, including disability and veteran status. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.
If you need an accommodation or assistance in order to apply for a position with Thales, please contact us at talentacquisition@us.thalesgroup.com.
The reference Total Target Compensation(TTC) market range for this position, inclusive of annual base salary and the variable compensation target, is between
Total Target Cash (TTC): 148,332.00 - 197,678.50 - 247,098.13 USD Annual
This reflects how companies in a similar industry and geographic region generally pay for similar jobs. This range helps the Company make pay decisions as one data point among many. Where a position falls within this range is also dependent on other factors including - but not limited to - the employee’s career path history, competencies, skills and performance, as well as the company’s annual salary budget, the customer’s program requirements, and the company’s internal equity. Thales may offer additional benefits and other compensation, depending on circumstances not related to an applicant’s status protected by local, state, or federal law.
(For Internal candidate, if you need more information, please reach out to your HR Shared Service, 1st Point)
Thales provides an extensive benefits program for all full-time employees working 30 or more hours per week and their eligible dependents, including the following:
Yearly based
TX , United States Austin, TX, United States
TX , United States Austin, TX, United States