Digital Marketing Assistant

ob summary and objectives

• The Digital Marketing Specialist is responsible for developing, implementing, and managing marketing campaigns across various digital channels to enhance brand awareness, drive website traffic, and acquire leads/customers.
  
• They will play a crucial role in shaping the company's online presence and contributing to measurable business growth.
  

2. Key roles and responsibilities Digital marketing roles involve various responsibilities, including:

• Campaign Management: Planning and running campaigns on platforms like social media, email, and search engines.
  
• Content Creation & Strategy: Developing relevant content for different platforms.
  
• Search Engine Optimization (SEO): Improving website visibility in search results.
  
• Social Media Management: Managing profiles and interacting with followers.
  
• Email Marketing: Creating and analyzing email campaigns.
  
• Paid Advertising (PPC/SEM): Managing paid campaigns on platforms like Google Ads.
  
• Data Analysis & Reporting: Using tools like Google Analytics to monitor performance and report on trends.
  
• Website Management: Administering the company's website.
  
• Collaboration: Working with internal and external teams.
  
• Staying Updated: Keeping informed about industry trends.
  

3. Required qualifications and skillsTypical requirements include:

• Education: A Bachelor's degree in a related field is often preferred.
  
• Experience: Relevant experience in areas like social media, email, SEO, or campaign management.
  
• Technical Skills: Proficiency with digital marketing tools such as Google Analytics, SEO tools, email platforms, social media tools, and content management systems.
  
• Soft Skills: Analytical skills, communication skills, creativity, strategic thinking, adaptability, and organizational skills are important. Teamwork is also valuable.
  
• Skills and Qualifications:
  
• Digital Marketing Expertise:Strong understanding of various digital marketing channels, including SEO, SEM, social media, email, and content marketing.
  
• Content Creation:Ability to create engaging and effective content for different digital platforms.
  
• Data Analysis:Proficiency in analyzing campaign performance data and using it to make informed decisions.
  
• Technical Skills:Familiarity with web analytics tools, social media management platforms, and other relevant digital marketing tools.
  
• Communication Skills:Excellent written and verbal communication skills for collaborating with team members and communicating with stakeholders.
  
• Strategic Thinking:Ability to develop and implement effective marketing strategies.
  
• Creative Problem-Solving:Ability to think creatively and find innovative solutions to marketing challenges.
  

Job Types: Full-time, Part-time

Pay: $15.00 - $25.00 per hour

Expected hours: 30 - 40 per week

People with a criminal record are encouraged to apply

Ability to Commute:

• Lake Jackson, TX 77566 (Required)
  

Ability to Relocate:

• Lake Jackson, TX 77566: Relocate before starting work (Required)
  

Work Location: In person